Wednesday 27 June 2012

Apple To Lock Down Leaks

Apple To Lock Down Leaks

Recently Apple Lock Down The leaks From The Company  Like The Previous Leak Of iPhone , iPad etc.

Apple CEO Tim Cook Recently vowed that the company intends to firmly crack down on product information leaks ahead of the official announcements for gadgets like the iPhone, iPad, and Macbook Air. Will the new vow of secrecy put a cap on thepopularity of Mac rumor sites, or just add fuel to the fire?

Apple


Everyone remembers the epic “iPhone 4 prototype goes missing from a bar” story from 2010, in which the unreleased and totally revamped iPhone went missing after an Apple employee had one too many with his buds and lost track of the device. It turned out someone with sharp eyes and a sneaking suspicion he was onto something realized he’d struck gold in finding it, so he stole the prototype and sold the information and handset to Gizmodo for $5,000. Gizmodo gave the phone back to Apple, but not before stirring up a media firestorm. Later, it was suspected that this was no accidental leak at all, but was planned by Apple the whole time. That turned out not to be the case, and young man who had stolen the phone was sentenced to probation.

It was good publicity for Apple. Interest in the iPhone 4 ahead of its release spiked dramatically and sales were record breaking when it finally hit the market. Whether it was a planned leak or not, it wasn’t a bad thing for either Apple or its loyal and intrigued community of fans around the world who hang on every word written in advance of a new Apple product release. Even though Steve Jobs was always extremely guarded about letting information get out too early, people seemed to be pretty good at putting two and two together at the rumor sites and figuring a few things out: some information comes from shipping labelsphotographed in secret, or from inventory and supplies lists from component manufacturers overseas. The Apple rumor mill is a cottage industry with many followers. The most popular of the sites devoted to breaking Apple news early get lots of traffic, and lots of ad revenue.

Apple logo

Time Cook has once again solidified Apple’s long standing position on leaks by making some contradictory statements, today promising “incredible products” ahead, but refusing to offer up any details, while at the same time seemingly letting it slip that the next iPhone will not have a larger screen size. Either that is also part of the renewed Apple secrecy, or it’s the plain truth. If it does turn out that the new iPhone stays the same in terms of screen size and resolution (allegedly for the sake of developers) then a lot of longtime iPhone fans might leave the iPhone for an Android device. What do you think? Leave us your comments. 

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